Liquid Force 2025 Dealer Expo

In preparation for the 2025 season, the Liquid Force crew went all out and hosted the first-ever LF Expo for a select group of dealers. Thanks to the hard work of the team and an overwhelming turnout from dealers across North America, the LF Expo was a hit! Held at the iconic Terminus Wake Park, with a hotel conveniently located across the street, attendees not only got to check out the 2025 gear but also test it on the water. One Wake brought brand-new Malibu and Axis boats for boat product demos, allowing dealers to get a pull behind the latest models. For two days, nearly 100 people explored everything 2025 and heard directly from the LF design, marketing, and sales teams. Team riders like Nico Von Lerchenfeld, Felix Georgii, Meagan Ethell, Guenther Oka, Bailey Dunn, and Rivers Hedrick were on-site, sharing product insights and riding tips. The highlight of the event was the Relentless Team contest at the end of day two. Teams, chosen the night before in a fun Fireball-fueled selection, each had to land a trick they’d never done before at Terminus. Beginners celebrated first laps, while advanced riders pushed their limits. Meagan Ethell’s team claimed victory, but the real star was 6-year-old Hayes Andrews, son of Terminus' owner, who wowed the crowd with his riding. The evening wrapped up with the LF Dealer Awards, including: LF'N Legend Award: Bill Porter/Performance Ski and Surf E-tailer of the Year: Buywake/Midwest MasterCraft Feel the Pull Award: Terminus Wake Park BROS of the Year: One Wake/Singleton Marine RELENTLESS Dealer of the Year: Long Lake Marine DEALER of the Year: Active Water Sports We’re thrilled with how the first LF Expo went, and special thanks go to Chase Andrews and the Terminus crew, Anthony Kennedy, One Wake, and Southeast LF reps Matt Long and Joey Losson for making it all happen. We can’t wait to share the 2025 line with the world soon. In the meantime, keep shredding through the end of the 2024 season, and don’t forget to tag @liquidforcewake and #feelthepull on social media!